It’s simple.
It’s so obvious.
It’s the thing that humans hate possibly more than spiders, snakes, the dark, clowns, and elevators (my wife REALLY hates elevators)…
Got it yet?
Here’s another hint – it’s the one thing that probably holds back your group fundraising effort more than anything else, yet nobody talks about it.
…and its the same thing that kept you from “shooting your shot” with the cute kid in 8th grade for the Homecoming Dance…
The marching arts isn’t just a varsity sport. It’s the NFL, the Olympics, and American Idol all in one.
What does all that cost? A lot. In many cases, a marching season costs several times more than any sports team’s budget.
Let’s take a look at what’s driving these costs.
We frequently compare and contract campaigns to get a broader view of what “works” and which approaches tend to fall a little flat. After running campaigns and working with more than 100 ensembles – we can begin to see trends and make suggestions that are results-driven.
One of the ways to ensure that your campaign reaches your targeted goal is to do everything within your organization’s power to increase participation.